Nov. 17, 2025 — Netflix shares are set to become significantly more affordable for individual investors starting Monday, as the company’s 10-for-1 stock split officially takes effect.

The streaming giant announced the split in late October, and every shareholder of record as of Nov. 10 received nine additional shares after Friday’s closing bell. While stock splits do not alter the overall value of a company or a shareholder’s total equity, they lower the share price, making the stock more accessible to retail investors.

Netflix joins a long list of high-profile U.S. companies that have executed stock splits in recent years, including Apple, Nvidia, Broadcom, Tesla, Chipotle Mexican Grill, and Walmart.

Before the split, Netflix shares had slid 11% over the past three months, weighed down by a third-quarter earnings miss that the company attributed to a dispute with Brazilian tax authorities. Analysts, however, view the pullback as a potential buying opportunity, given Netflix’s strong growth prospects. EBITDA is projected to rise 25% to $16.6 billion in 2026, up from an estimated $13.3 billion this year. The stock trades at roughly 43 times future earnings, but robust growth expectations could ease valuation concerns.

Barron’s highlighted Netflix in May as a resilient stock, noting that the platform’s flywheel model—where more subscribers generate revenue for content investment, attracting even more users—provides a competitive edge amid potential U.S. tariff disruptions.

Netflix remains a key player in the ongoing streaming wars, but strategic deals may be necessary to maintain its lead. According to The Wall Street Journal, Netflix, Paramount Skydance, and Comcast are preparing bids for Warner Bros. Discovery ahead of a Nov. 20 deadline.